SEO stands for search engine optimization which makes website rank in search engine organically and gets traffic and increases sales.SEO is one of the best digital marketing technique done to get organic traffic.
SEO consists of ON-PAGE and OFF-PAGE optimization, SEO is done on the website to highlight services or product offered by the website or the company or organization. After the internet is widely used all over the world people prefer everything online whether to buy a product or see the information before buying.
Digital marketing is marketing done online which gives information about customers and there demands easily rather than the previous way of direct marketing.SEO is done nowadays for every website to advertise there product and services and spread awareness near people through easy channel online.
Here we are going to know about what are advanced strategies of SEO of 2018 which gives a boost to your website and get ranking and leads in search engine which is as follows:
1)site loading speed should be good for the user and for google or else google penalized slow loading speed and also traffic doesn't come.
it can be checked to by google page speed insights tool of google where site speed can be known.
to know more accurate load speed you can go for GT METRIX tool where you can get actual loading speed and rectify mistakes to get solved.
2) Go to google webmaster tool for checking technical issues such as crawl errors and check it fully and fix the issues.
3)Keyword research: Which is done by many tools such as google suggest where Google can suggest the keywords which are been searched and you can check the volume and bidding in google keyword planner tool and extract from them the suitable keywords but to get the accurate volume you use Semrush tool.
you can go for google webmaster tool in search analytics and get the keywords which are ranking
4)Content Development: You have to create unique content for your website which must be actionable(highly practical) by using the competitive keywords.
You must make sure your content should be 1890 words(average). Make infographics in part of the content to get more visits and get viral.
5)On-Page SEO: We should optimize content, URLs, H1, H2, H3 TAGs with Target keywords to optimize and make URLs short and simple for ranking.
Include your target keyword in Ist 100 words of content to make Google understand what the topic is all about. And use outbound links relevant links of authoritative sites are also considered in Google algorithms and do have a positive impact in rankings.
6)Link Building SEO : Link building is very essential in ranking .where you get inbound links from authoritative sites which has lot external links and find a page where broken links are there and ask them in the mail about that, tell them about ur content of page which can add some value to their website and get link from that page of Authoritative site.which will helps you in ranking .
7)User experience: How the user is interacting with your site which can be known by Google analytics can make you aware in ranking and less the bounce rate and high CTR is the ranking factor.
SEO consists of ON-PAGE and OFF-PAGE optimization, SEO is done on the website to highlight services or product offered by the website or the company or organization. After the internet is widely used all over the world people prefer everything online whether to buy a product or see the information before buying.
Digital marketing is marketing done online which gives information about customers and there demands easily rather than the previous way of direct marketing.SEO is done nowadays for every website to advertise there product and services and spread awareness near people through easy channel online.
Here we are going to know about what are advanced strategies of SEO of 2018 which gives a boost to your website and get ranking and leads in search engine which is as follows:
1)site loading speed should be good for the user and for google or else google penalized slow loading speed and also traffic doesn't come.
it can be checked to by google page speed insights tool of google where site speed can be known.
to know more accurate load speed you can go for GT METRIX tool where you can get actual loading speed and rectify mistakes to get solved.
2) Go to google webmaster tool for checking technical issues such as crawl errors and check it fully and fix the issues.
3)Keyword research: Which is done by many tools such as google suggest where Google can suggest the keywords which are been searched and you can check the volume and bidding in google keyword planner tool and extract from them the suitable keywords but to get the accurate volume you use Semrush tool.
you can go for google webmaster tool in search analytics and get the keywords which are ranking
4)Content Development: You have to create unique content for your website which must be actionable(highly practical) by using the competitive keywords.
You must make sure your content should be 1890 words(average). Make infographics in part of the content to get more visits and get viral.
5)On-Page SEO: We should optimize content, URLs, H1, H2, H3 TAGs with Target keywords to optimize and make URLs short and simple for ranking.
Include your target keyword in Ist 100 words of content to make Google understand what the topic is all about. And use outbound links relevant links of authoritative sites are also considered in Google algorithms and do have a positive impact in rankings.
6)Link Building SEO : Link building is very essential in ranking .where you get inbound links from authoritative sites which has lot external links and find a page where broken links are there and ask them in the mail about that, tell them about ur content of page which can add some value to their website and get link from that page of Authoritative site.which will helps you in ranking .
7)User experience: How the user is interacting with your site which can be known by Google analytics can make you aware in ranking and less the bounce rate and high CTR is the ranking factor.
